Lose It! – Calorie Counter

Lose It! – Calorie Counter

By FitNow

  • Category: Health & Fitness
  • Release Date: 2008-11-21
  • Current Version: 9.4.5
  • Adult Rating: 4+
  • File Size: 127.45 MB
  • Developer: FitNow
  • Compatibility: Requires iOS 8.0 or later.
Score: 4
From 467,019 Ratings


Lose It! is the world’s most fun and effective weight loss program! Simply download the app, set your goal, and track the foods you love to lose weight. It’s simple: You use it, you lose it. Now featuring embodyDNA: personalized, DNA-based insights to help you learn which foods, drinks and activities could activate your weight loss and optimize everyday living. Get your results right in the Lose It! app on your iOS device! WHAT PEOPLE ARE SAYING “Helped me lose 20 pounds and be accountable for my food intake and exercise. Highly recommend.” “Amazing! This app is brilliant for weight loss and logging food. I'm able to scan all barcodes which makes it so easy.” “Honestly, I never realized how easy it was to motivate myself... Feels good to feel good, man.” SHOW ME THE NUMBERS 60 million: pounds Lose It! members have lost (and counting). We’ve got this DOWN. 10 million: items in our searchable, comprehensive, international food and exercise database 30 million: journeys started by downloading Lose It! 74.7%: percentage of people that achieved clinically significant weight loss using Lose It! (NIH study, 2016) 3 days: average number of days members track to see a weight loss 25+: macronutrient and health goals to choose from HOW IT WORKS Lose It! uses the proven principles of calorie tracking to help you succeed. It’s easy to get started: enter your profile details and goal weight, and we’ll calculate the daily calorie budget best for you. Next, just track your food, weight, and activity and get ready to rock your goals! There’s no easier app-based weight loss program. COOL LOSE IT! FEATURES Search our database or use our Barcode Scanner to easily scan in foods you’ve eaten. Log food by simply taking a photo! Snap It is a feature within Lose It! that makes food tracking as easy as taking a picture. Your dreams, answered (Snap It, 2016 CES Innovation Award Winner). Track more than just calories with macronutrient, water, health, and body measurement goals. Connect trackers, apps, & devices like Fitbit trackers, Misfit trackers, Fitbit scales, Withings scales, Healthkit, and more. Step up your game with fun weight loss, fruit/veggie, and exercise challenges. Create your own private challenge with friends, or join a public challenge for serious motivation! How big is a serving of cheese? Get guidance using our Serving Size Guide, designed to help estimate portions and create a more mindful eating experience. Stay on track with Meal Targets, which calculates suggested calories per meal based on your plan to encourage more confident meal choices. Plan ahead with Meal Planning. You can even customize your meal and snack names for more accurate records (Second breakfast, anyone?). Do high fat breakfasts keep you on track? Learn about your habits with our exclusive personal Insights and Patterns to identify what’s helping (or hindering) your progress. MORE TO LOVE ABOUT LOSE IT! Little team, BIG impact. We’re a small team of about 20 people, working hard every day to help you succeed. It’s all for you: Lose It!’s mission is to mobilize the world to achieve a healthy weight. Founded in 2008, Lose It! is headquartered in Boston, MA. It is currently available on all iOS devices, including Apple Watch. Download Lose It! today, and you’ll see how easy it is to get started! PREMIUM SUBSCRIPTION Lose It! basic is free, but you can upgrade to Premium for $39.99 / year to unlock awesome additional features. Your credit card will be charged through your iTunes account when you confirm your purchase. Subscription renews automatically at the same price, unless cancelled at least 24 hours before the end of the subscription term. You can manage subscriptions in Account Settings in iTunes after purchase. Refunds will not be provided for any unused portion of the subscription term. Read our Terms of Service at https://www.loseit.com/terms/.



  • Nice Application but page turned black

    By yyyakar
    I used this Application yesterday night and I just loved it, this morning I drunk a moringa tea and I wanted to save it for breakfast it gave an error and the Application turned black. I tried to open it several times but my page seems to stay black !?
  • Lost 15lbs & 2.5% Body Fat

    By Tug Brown
    Have used this great little app for almost 3 months. I lost to my target weight with exercise and tracking my intake through this app. It helps you slowly lose weight. It remembers your dietary habits makes very it easy to input the foods you commonly eat. More people should use this app. I recommend it to my patients.
  • Awesome & the process works

    By Avpfilms
    great app, I track for diabetes management and weight. Having a routine of tracking hat I eat really makes the. difference.
  • Great

    By andersonannie
    Just what I was looking for — a quick and simple way to track my daily calories and exercise! I can also expand my use of this app if I decide I want to spend more time with it .
  • Lose It is great!

    By smww
    Great app for tracking and displaying calories, nutrient intake, and weight. Very easy to use. I’m also very pleased with the updating of data on multiple devices. I highly recommend this app!
  • Thank you

    By suhrhsvyeooebdejab
    One of the best free app for losing weight I’m glad they don’t charge. Thank you for helping me lose over 20 pounds
  • Great app

    By iamsoawesome108 sub
    The app is very good and easy to use. It helped me realuze how much carbs I was eatin. I gave it 4 starts instead of 5 because you can’t update or edit your foods once you entered them and some of the nutritional facts available in the database entered by other users is incorrect. I do like the scanner capability.
  • Isabel

    By Izzymiester
    Love everything about it. I’ve been weight managing with the macros and it’s really great to see the breakdown of nutrients Also love the ease of application sharing.
  • Great App - food selection needs work

    By -Wallflower-
    Love the app but wish foods added by others were not visible to me until verified by you. Soooo many duplicates and incorrect restaurant information. Maybe it would be better if clear instructions were provided. For a long time, I didn’t even know I could create food items with nutritional information from my work cafeteria. Now that I know what can delete items from My Foods, I will be cleaning up my list!
  • Easy and simple!!!!

    By cookiecar
    I want to start this review by stating that this is the first app I have ever written a review for, but I love it so much, I have to! I am have used several different apps to count calories, carbohydrates, exercise, etc. but have usually given up on them after a couple of weeks because it’s too much work and somewhat complicated. This app is so easy to use and simple to track my caloric intake. I absolutely love the feature that links to my Apple Watch as well. I have set it up to link my exercise and allow me those extra calories to consume if I want..... and again.... so easy to sync. I can see how many calories I have left right on the face of my watch..... by simply lifting my wrist!!! It also lets me know how many calories I am under or over for the week. Such a fantastic app!!!!!!!!